Engineers. Managers. Planners

Cavill Avenue Advertising Sign

Cavill Avenue Advertising Sign

This project comprised undertaking a transport and traffic assessment to support a permit application to the Council of the City of Gold Coast for a proposed electronic billboard advertising device upgrade at the Paradise Centre, 2 Cavill Avenue, Surfers Paradise.   

Geleon provided the following services:

  •  Assessment of site selection and location;
  •  Assessment of sign physical characteristics;
  •  Assessment of sign advertising message criteria, dwell times, brightness and  illumination;
  •  Assessment of crash history and traffic volumes;
  •  Assessment of sight lines, and sign distraction characteristics;
  •  Assessment of the advertising device against Transport and Main Roads', Roadside  Advertising Guide; and
  •  Preparation of a transport and traffic assessment report to accompany the permit  application. 

Quick Facts


Vicinity Centres


September 2016


Surfers Paradise, Qld


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